Install AppLovin Pixel



1. Shopify Native or Liquid: Shopify Custom Pixel

2. Shopify Headless

For when your site uses Shopify via API, is hosted elsewhere, and the checkout process still uses a Shopify template. Please integrate GTM for the non-Shopify pages and integrate our Shopify pixel to capture the checkout flow.
  •  Integrate Axon pixel via GTM  on your site. For all pages on the site ensure 
  • page_view fires on every page and  all required events per our doc 
  • Please also  integrate the Shopify custom pixel  for the Shopify (checkout) portion of the site. Omit Axon script integration mentioned  here 

3. Shopify with Funnel Landing Pages

For brands using a “funnel builder” or “landing page builder” hosted on a non-Shopify site, that leads to a checkout hosted by Shopify
  •  Integrate Axon pixel via GTM  on your subdomain (non-Shopify) site. For all pages on the subdomain site ensure 
  • page_view fires on every page and  all required events per our doc 
  • On your Shopify site  integrate the Shopify custom pixel 
  • Ensure both Shopify site and the non-Shopify share the same domain

4. All Other Ecommerce Platforms: Google Tag Manager