Additional Content Guidelines Specific to AppLovin Ecomm

In addition to the requirements in the  Demand Partner Policies , AppLovin Ecomm does not allow the following ad content or ad experiences:
  •  Video Sales Letters 
  • Legal or Claim Solicitations
  •  Contests, Sweepstakes, or Contests 
  • Low-Quality Content
  • Incentives or Co-Registration Offers
  • Personal Information Search Services
  • ACA or Medicare Ads
  • Ads that do not sufficiently identify the relevant product(s) or service(s).

AppLovin Ecomm also has guidelines specific to the following ad content or ad experiences:
  •  Advertorials 
  •  AI-Generated Images or Videos 

Please note that the  Demand Partner Policies  and these Guidelines will change over time. You must continue to review the  Demand Partner Policies  and these Guidelines.