Workmagic (Beta)
Workmagic’s Any Click Attribution model is the only model that aligns closely with how our in-platform attribution works. Other models in Workmagic, such as Last click or First click attribution, use different mechanisms to assign conversions and may not match the reporting in the AppLovin dashboard. For the most accurate comparison, we strongly recommend using Workmagic’s Any Click Attribution model.
The integration is currently in Beta being built. You can find instructions for connecting with Workmagic here .
To locate your Report Key:
Go to the Account tab, then select Keys.
Copy and paste your Report Key into Triple Whale to complete the connection.
For additional guidance on locating your Keys and Account ID, please refer to the instructions provided here .
On Workmagic
Step 1: Navigate to Settings > Integrations
Click "Connect" to connect to your AppLovin account
Step 2: Review and agree to the terms and conditions
Step 3: Enter your AppLovin API credentials
Step 4: Click "Confirm"
You have successfully connected your AppLovin account.
Landing URLs
When setting up your Creative Sets, please use the Landing URL Validation Tool to append the Workmagic specific UTMs to all your landing URLs to ensure proper tracking:
When setting up your Creative Sets, please use the Landing URL Validation Tool to append the Workmagic specific UTMs to all your landing URLs to ensure proper tracking:&wm_source=applovin&wm_medium=ads&wm_ad_id={AD_ID}
Note: Ensure that the entire URL chain contains only one question mark (?).