Campaign Precautions

Thank you for participating in our Beta. As we work to upgrade our UI for a better self-serve experience, please be sure to follow the below guidance while managing your campaigns to maximize performance and avoid negative impacts
  •  Dashboard login link  - track performance, spend, and manage team accounts
  • Warning  Budget changes  - ensure proper timing of budget changes to avoid overspend
  • Warning  Goal changes  - read before setting and changing goals
  • Warning  Consolidating  campaigns   - Campaign consolidation best practice - We now recommend up to 3 CPP Campaigns (bucketed by low/mid/high AOV) and up to one consolidated ROAS campaign. - keep minimum $500 per campaign and avoid proliferation of too many campaigns to maximize performance.
  • Warning  Pausing campaigns  and creative sets - do so with caution
  • Warning Testing  new landing URLs  and the Land Event
  • Warning  Creative Policies  - Avoid prohibited and restricted content
  • Warning  Payments and billing information  - please make note of invoicing policy once initial ad credit is consumed
  •  Audience targeting